Worksmart coworking & Meeting SPace Glens Falls Coworking Space
Scope: Social Media marketing + Pinterest Marketing
WorkSmart Coworking & Meeting Space is a community-driven coworking space helping members find focus, flexibility, and connection in their workday. When founder Christy Alexander expanded into a new location, she knew her marketing needed to grow alongside it, but between managing daily operations and serving her community, building a consistent strategy felt overwhelming.
We took the entire content process off her plate, starting with messaging foundations, we built a complete social, website, and email strategy: biweekly newsletters, Squarespace website design, SEO, automated sequences (welcome, nurture, and post-tour follow-ups), and full social media management from ideation and content creation through posting. We also wove in her Just Off Glen podcast, tying everything together into one cohesive brand story that feels authentically WorkSmart.
INDUSTRY: HOSPITALITY
LOCATION: GLENS FALLS, NY
PROJECT DATE: 2024
WEBSITE COPY & PHOTOGRAPHY: THE LITERARY CO. & BLACK MOUNTAIN VISUALS
Social Media Marketing Results
Within the first 30 days, Maisie saw approximately 70 qualified website visits from exactly the right people, couples actively planning east coast weddings and ready to invest at her level. She's also naturally connected with luxury wedding vendors who work with that same caliber of client, expanding her referral network alongside her visibility.
client love
Your Marketing Should Feel Like an Extension of Your Brand, Not a Burden on Your Time
Let's create a social media presence that feels effortless, because it is. We'll develop a strategy rooted in your voice, your goals, and the clients you're meant to serve, then handle the ideation, creation, and posting from start to finish. You show up as the expert. We'll make sure the right people are watching.